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Case study · B2B custom packaging

OXO Packaging: 30K to 45K monthly clicks in B2B packaging

A competitive B2B packaging site that had plateaued at 30,000 monthly clicks.

Visit oxopackaging.com

Before30K clicks/mo
After45K clicks/mo
Growth+50%
Yearly540K clicks

Objectives

Expand rankings across commercial packaging keywords.

Challenges

Heavy competition and overlapping product pages.

Strategy

Technical audit, AEO and GEO optimisation, internal linking and landing page optimisation.

Verified outcomes

Google Search Console, 28 days, Jun 2026: 45K clicks, 1.32M impressions
Google Search Console, 28 days, Jun 2026: 45K clicks, 1.32M impressions

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